Scandeat Food & Beverage Group has a Spanish wine portfolio with significant competitive advantages and offers a range of high quality products to customers in several European countries.
Spanish wines
We have worked with Spanish wines since 2016 and today we have a very competitive portfolio that we are introducing to the nordic monopoly markets with a start in Sweden. Our launch plan includes a unique production facility in Sweden where we can store and bottle wine for direct and cost-effective delivery to Systembolaget and its 450 stores and 480 pick-up places. Together with our local Spanish partners we are involved in all stages of the value chain; everything from farming, production, transport, marketing, and sales. Our goal is to create the best value Spanish wine portfolio in Scandinavia.
Investing in wine
Spain is today regarded as the most interesting wine country in the world by leading critics and experts. We have chosen to invest early in the wine-making process together with satellite producers in several different regions. This initiative gives us an advantage with regards to volumes and pricing compared to the traditional Scandinavian wine importer. We aim to store and bottle part of our wines in Sweden, a solution that could be very cost-effective and environmentally friendly when supplying wine to the nordic monopolies.
Wine Club
We have created events since the start of our wine business and been able to share lots of fantastic wines and memorable moments with our members. The voice and opinion of wine-loving people is doubtlessly a very important part of our research and development process. Our events create local ambassadors who discuss our wines via social media and mouth-to mouth with friends, family and colleagues, which for us is the best way to advertise and promote our products. With our new e-commerce initiative “Try Spanish!“ we hope to see new members and events in many more European cities.
Tarragona, Spain
We have chosen the Tarragona region south of Barcelona as our production and storage location where we have convenient access to the Autopistas that connect us with many of the most important wine regions. It also gives us a close proximity to the French border and the main northbound routes. Between the mountains and the sea we can invite our members to amazing tasting events within a 90 minute-drive from Barcelona airport.